Other Analytics

General analytics to drive business impact

Product review analysis

Run NLP algorithms on product reviews to identify and analyse issues and concerns.

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Online funnel analysis

Understand your customer’s online journey and conversion by key events.

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Prediction model evaluation

Evaluate your prediction model to fine-tune your algorithm and optimize accuracy.

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Resources

BLOG POST: BEHAVIOUR ANALYSIS USING GRAPHEXT

Why do people act the way they do? Why do they leave companies or buy products? Many of these motives can be inducted from people’s behaviour, and these behaviours are reflected...

BLOG POST: SURVEY ANALYSIS USING GRAPHEXT

Survey is an easy way to gather people’s opinion or behaviour, but the challenge has always been once you have all the data, what do you do with it? First of all, datais gathered from surveys…

CASE STUDY: ING & CUSTOMER FUNNEL ANALYSIS

ING has collected an enormous amount of client navigation data tracked by their webpages, and they conduct many analysis to understand how their customers purchase...

ADIGITAL: SPAIN AS A DIGITAL NATION

Using web scrapping to download the full articles from the links and NPL techniques, we are able to build a network with the articles. This network allows you to identify clusters of ...